Helping an Indonesia food review, recommendations, and booking site reach millions in monthly active users


The Challenge

As Indonesia’s first online restaurant booking business, and one of the country’s earliest online-to-offline (O2O) ventures, Qraved looked to solve the challenge of connecting diners and restaurants with sophisticated technology, comprehensive restaurant information, fresh daily content and offers, and great customer service.

The Solution

  • Brand development
  • Product strategy and roadmap
  • Consumer web and mobile app design and prototyping
  • Responsive discovery and booking website
  • Web services
  • Booking management portals for customer service and restaurants
  • Native booking management Android tablet app for restaurants
  • Native iOS and Android mobile consumer apps
  • Integrated omni-channel CMS
  • Scalable AWS infrastructure design, implementation, and support
  • Site analytics and business intelligence platform integration
  • Continuous sprint management and delivery

Key Screens

Top Integrations

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Booking Management

The App

Merchant APP

Native booking management Android tablet app for restaurants.

Premium native iOS and Android apps

Includes social networking logins, booking widget for Facebook and custom Line-based app.


Tableau, Google Analytics, and Mixpanel integration for site analytics and business intelligence integration.

The Results

Qraved launched to great acclaim, reaching top positions in both app stores and quickly establishing itself as Indonesia’s leading destination for discovering new dining options and streamlined dining reservations. Qraved has raised over US $12 million and relies on Imaginato for continued support in product innovation and engineering, machine learning initiatives, and business support.

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