Whiskers N Paws

Helping an offline pet supply store transform into Hong Kong’s premier online destination for pet owners

The Challenge

As one of the largest retailers of pet supplies in Hong Kong, Whiskers N Paws was poised to move boldly into online sales. After an initial attempt to launch an online storefront resulted in poor sales and retention, WNP turned to Imaginato for a comprehensive eCommerce implementation.

The Solution

Imaginato designed, developed and launched a full suite of products. Solutions included:

SAE POS system integration
Custom full page cache implementation for Community edition
Fully redesigned and optimized Magento responsive website
Custom bi-directional NetSuite ERP Integration for products, orders, and customers
Advanced security features
Configure and maintain a fully scalable EC2 cloud server infrastructure
Site analytics and business intelligence platforms

Key Screens

The Website

Increased performance and enhanced user experience through site and search optimizations.

Backend

Complete order management system.

Payment

SAE POS System Integration

Integration

Custom bi-directional NetSuite ERP Integration for products, orders, and customers.

Security

Advanced security features.

Servers

Configure and maintain a fully scalable EC2 cloud server infrastructure.

The Results

After just a few short months of feature development as well as UX and website optimizations, WNP has seen double-digit growth for revenue and monthly active users (MAU) as well as checkout conversion rates.